DR: What questions should clients ask themselves when looking for the best video production agency for their brand? TS: First, review a portfolio to make sure the company has the capability and experience in your particular area. Many video production companies are laser-focused on what they do, but their signature subject or style may have nothing to do with your brand and goals. For example, a production company that only has navigational videos on their website may not be the right person to film bios for your law firm. It's also important to sit down with the creative team – whether or not you've finalized the concept – to get a feel for them.
Can they make you feel comfortable in front of the camera? Your conversation could be revealing. Then ask agencies: What experience do you have with companies like ours? What similar projects have you done? Contract and contractual obligation? Additional charges for more editing passes? Promotional uses? How long will it take? Budgeting is also extremely important. The base cost of production services varies greatly from company to company. Production Color Correction Service companies with large in-house staff and facilities have a lot of overhead to cover, , like mine, have very low overhead and can offer the same quality at a much reduced price because we have a smaller nut to cover. You want to find an agency that will respect your budget. Best Video Production Companies DR: What can clients do to facilitate strong collaboration with a video production company throughout a project? TS: Communication between the two companies is very important.