Before that, we need to know what is "Practical English"? For the definition of Practical English, according to Baidu Encyclopedia, we know that Practical English refers to a collection of some of the most commonly used English sentences, dialogues and phrases in the English field. "Few but fine", "must", "enough" and so on.
With the acceleration of China's economic globalization and the support of national policies, a large number of foreign companies have poured into China, creating a demand for practical English training among a large number of domestic people. The next English training institutions are booming. However, compared with offline, the proportion of online practical English training will gradually increase in recent years.
So why has the online practical English country email list for adults grown rapidly in recent years? Since the education and training industry is an industry that is deeply affected by macro factors, we next use the PEST model to explore the reasons behind it.
1. Politics level
In 2019, eleven departments including the Ministry of Education jointly issued the "Guiding Opinions on Promoting the Healthy Development of Online Education" (hereinafter referred to as the "Guiding Opinions"), stating that online education is an important part of educational services, innovating educational organizational forms and enriching modern learning. Way. The "Guiding Opinions" proposes that to expand the supply of high-quality online educational resources, one of the main points is to encourage social forces to set up online educational institutions, and to support Internet companies and online educational institutions to fully tap emerging educational needs and meet diverse educational needs. Therefore, the development prospects of online education are widely optimistic about the market.
In the same year, education + artificial intelligence was written into the "New Generation Artificial Intelligence Development Plan", which proposed that "the promotion of a new education system will be accelerated , and intelligent technology will accelerate the reform of talent training models and teaching methods , and build a system that includes intelligent learning and interactive learning. A new education system".
In 2021 , the state established the Off-campus Education and Training Supervision Department , and issued a policy of double reduction of students in the compulsory education stage. Under a series of policies such as prohibiting off-campus training institutions from listing and prohibiting excessive profits, K12 education companies suffered heavy losses and began to abandon their capital. In K12, there were many investment and financing in the field of vocational education in June.